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| Image via Starbucks |
Java giant Starbucks is pulling a "Whole Foods" and rolling out $1 reusable coffee tumblers today at its locations nationwide. Use of the reusable cup will offer a dime discount for each refill so the tumbler will pay for itself after 10 uses. Obviously this is the company's reaction to criticism it has faced over the amount of trash and litter use of its products has generated. Note also that Starbucks staff will also clean your cup for you before each use. [USA Today via Consumerist]
